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CMS & Logic

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5 min

How to Create Custom Pagination in Webflow CMS

Learn how to create custom pagination in Webflow CMS with Finsweet CMS Load: load more, infinite scroll, and a counter.

In this tutorial, Sandro, co-founder of the Gemeos Webflow agency, shows you how to build custom pagination in Webflow CMS with Finsweet CMS Load.

Finsweet modeBehaviorUse case
load-more"Load more" button that appends itemsBlog, product catalog
infinite-scrollAutomatic loading on scrollFeeds, photo galleries
paginationNumbered navigation (1, 2, 3...)Directories, search results

1. Add the Finsweet CMS Load script

<script src="https://cdn.jsdelivr.net/npm/@finsweet/attributes-cmsload@1/cmsload.js" defer>script>

2. "Load more" mode

On your Collection List Wrapper, add:

  • fs-cmsload-element="list"
  • fs-cmsload-mode="load-more"

On your "Load more" button: fs-cmsload-element="button". Set the initial number of items to show in your Collection List settings in Webflow (for example: 6).

3. "Infinite scroll" mode

Replace fs-cmsload-mode="load-more" with fs-cmsload-mode="infinite-scroll". Items load automatically when the user gets close to the bottom of the list. No button needed.

4. Show a results counter

Add a Text Block with fs-cmsload-element="items-count" to display the total number of items. Webflow and Finsweet update this counter automatically as items load.

good to know

Webflow's native pagination reloads the entire page every time you change pages, which hurts the user experience and can hurt SEO too (duplicate content if it's set up badly). Finsweet CMS Load loads items via AJAX with no reload: the URL doesn't change and the filter state stays intact. For SEO on a large catalog, native pagination with separate URLs (/page/2, /page/3) is still the better choice.

Conclusion

The right pagination setup improves UX and performance. Use cases:

  • Blog with a "See more articles" button
  • Photo gallery with progressive loading
  • Directory with numbered navigation

Good to know

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