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Event Web Agency

A website that fills your events before launch day

Our web agency helps event agencies, conference and festival organizers, venues, booking platforms, and service providers create websites that showcase the experience, fill events, and generate qualified inquiries. We combine branding, UX/UI, Webflow, SEO/GEO, tracking, and CRO, with a sharp focus on ticketing, mobile, traffic spikes, and very short sales cycles.

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4.9/5· 97 reviews

+250 companies trust us

  • Scale
  • Cycle Events
  • CCI Paris Île-de-France
  • TeamOut
  • Team House
  • En Immersion
  • UniversVO
  • Hectar

Measurable results for companies like yours

The Gemeos team created an art direction and design perfectly aligned with our vision. Their creativity, high standards, and eye for detail brought to life a digital identity we're especially proud of.
Anthony HINGANDSales Manager @CCI Paris
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4.9/5· 97 reviews

What is your profile?

Expertise tailored to every role in events

Building a high-performing event website starts with understanding the sales cycle, the event calendar, and the conversion goals specific to each format. The steps below bring structure to events, content, ticketing, CRM, art direction, SEO/GEO, and tracking without sacrificing performance or clarity.

  • goal

    turn a portfolio into qualified quote requests.

  • Audiences

    Office Managers, Communications, Marketing, HR, Executive Leadership.

  • Key pages

    expertise, formats, projects, industries, process, partners, contact.

  • Conversion

    brief, quote request, meeting, call.

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4.9/5· 97 reviews

The Web Challenges Unique to the Events Industry

The five biggest challenges are visual impact, ticketing or lead qualification, mobile performance, content seasonality, and the ability to measure journeys that are often fragmented across the site, CRM, and external tools.

Create visual impact without slowing down the site

Problem
Event pages rely heavily on photos, videos, and animations. Without discipline, media weight slows things down right when users want to buy or check information on mobile.
Solution
We treat every asset as a conversion lever: the right formats, compression, lazy loading, visual prioritization, and interactions that actually support the story.
Indicator
Core Web Vitals, mobile load times, gallery engagement, CTA clicks, and exit rates on media-rich pages.

Connect the site to ticketing or quotes without breaking the user journey

Problem
Switching to an external ticketing tool, calendar, or form can break the design, the context, and the tracking.
Solution
We map the entire journey end to end, from the event page to payment, sign-up, or a quote request. Messaging, campaign settings, and analytics events are checked before launch.
Indicator
Clicks to ticketing, conversion rate, drop-off after leaving the site, completed inquiries, and attributable revenue when data is available.

Design for mobile first, and for launch-day use cases.

Problem
Schedules, maps, tickets, QR codes, transport, or schedule changes are all checked on the go. A page designed for desktop only quickly becomes unusable in the field.
Solution
We prioritize context-relevant information: quick access, persistent CTAs where relevant, a readable schedule, practical details, availability status, and components tested on small screens.
Indicator
mobile traffic share, mobile conversion rate, clicks for directions, views of practical information, and form error rate.

Managing seasonality without rebuilding the site after every edition

Problem
Many websites become obsolete just days after the event, then get replaced the following year, losing content, URLs, and SEO signals.
Solution
We structure the CMS around editions, events, speakers, artists, venues, and resources. Useful legacy pages stay accessible, while active content gets updated without unnecessary URL changes.
Indicator
update time, off-season traffic, content reuse, indexing of legacy pages, and the time it takes to publish a new edition.

Measuring Acquisition Across Cross-Device Journeys and Stricter Consent Rules

Problem
A user might discover an event on mobile, come back on desktop, and buy later. At the same time, the CNIL updated its 2026 guidance on cross-device consent and reminds businesses that they need to be able to prove consent.
Solution
We define the events that actually matter, cut unnecessary trackers, and set up the CMP, domains, and third-party tools before launch. Compliance decisions are approved by the right stakeholders.
Indicator
consent rate, attribution quality, assisted conversions, tracking errors, discrepancies between ticket sales and analytics.

Details that make all the difference

What Gemeos Does That Competitors Don’t

  • Events presented like a catalog of editions, with no distinction between audiences or conversion goals.

    We structure each event journey around attendees, exhibitors, sponsors, and the event’s goals.

  • Ticketing, registration, and sales inquiries are handled as isolated external links.

    Ticketing, registration, and CRM are integrated into one seamless journey, with the right context at every step.

  • Program, speakers, venues, and partners are published without a reusable structure from one edition to the next.

    The CMS organizes editions, sessions, speakers, venues, and partners to make updates easier.

  • Design often prioritizes visual impact without always accounting for performance or traffic spikes.

    The design is built with performance, mobile, and scalability in mind.

  • SEO is handled after launch on a few event pages.

    SEO and GEO shape events, themes, locations, and content before the wireframes.

  • Reporting is limited to visits and sign-ups, with no link between campaigns, content, and revenue.

    Tracking connects acquisition, sign-up, participation, and commercial opportunities whenever possible.

Designed to inspire confidence

Our Expertise, Powering Event Industry Players

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4.9/5· 97 reviews

  • Branding

    Build a strong, memorable brand identity that reflects your positioning and builds trust at every touchpoint.

  • Design

    Interfaces designed to convert, clear, consistent, and aligned with your users’ expectations.

  • Web development

    A fast, scalable site that’s easy to evolve, thanks to a clean, high-performance Website build, whatever the CMS or tech stack.

  • SEO/GEO

    Boost your visibility on Google and AI search engines to attract qualified, long-term traffic.

  • CRO, tracking & analytics

    Continuous analysis, testing, and optimization to turn more visitors into customers.

  • Dedicated team

    A hands-on team by your side, here for the long haul, helping your site evolve with your business goals.

"Professional, responsive, and committed to their clients' success, Gemeos is the first agency I recommend without hesitation.

Quentin Mayet, VP Marketing @Paradox

"Gemeos handled the Webflow integration for our site redesign, giving our Growth team full control over landing pages while optimizing both web performance and SEO."

Florian Corteel, SEO Manager @Finary

“Working with them was incredibly efficient; the agency is highly responsive and adapts to any unforeseen challenges. Our site engagement rate increased by 58%!”

Thomas Beylot, VP Product @Modjo

“Gemeos delivered a showcase site that met all our requirements while working to quite tight deadlines. Their methodology was efficient, and they remained available, attentive, and highly responsive throughout the project. They are a complementary and very skilled duo. Kudos to them!”

Thibaud Bertrand, Head of Marketing @Side

Our work

You don't need to rebuild everything to make a big change

Before
Before: Noota
After
After: Noota

Our methodology

The Steps to Build a High-Performing Event Website

Building a high-performing event website starts with understanding the sales cycle, the event calendar, and the conversion goals specific to each format. The steps below bring structure to events, content, ticketing, CRM, art direction, SEO/GEO, and tracking without sacrificing performance or clarity.

Method view

  1. Audit & Assessment

    Analysis of existing assets, competitor benchmarking, and SEO, UX, and conversion gaps. Priority report ranked by business impact.

  2. Strategy & Architecture

    Sitemap, wireframes, content brief, and design. User journey validation and integration of regulatory requirements.

  3. Design & Development

    Figma mockups, validation, and Webflow integration with a structured CMS. Every component is editable without a developer.

  4. SEO & Launch

    On-page optimization, redirects, Search Console, and team training. Launch checklist validated point by point.

  5. Monitoring & Optimization

    Monthly reporting focused on business metrics. Continuous CRO iterations. Site evolution managed independently or with our support.

  1. Audit & Assessment

    Analysis of existing assets, competitor benchmarking, and SEO, UX, and conversion gaps. Priority report ranked by business impact.

  2. Strategy & Architecture

    Sitemap, wireframes, content brief, and design. User journey validation and integration of regulatory requirements.

  3. Design & Development

    Figma mockups, validation, and Webflow integration with a structured CMS. Every component is editable without a developer.

  4. SEO & Launch

    On-page optimization, redirects, Search Console, and team training. Launch checklist validated point by point.

  5. Monitoring & Optimization

    Monthly reporting focused on business metrics. Continuous CRO iterations. Site evolution managed independently or with our support.

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4.9/5· 97 reviews

+250 companies supported

What our clients say about Gemeos

4.9/5· 97 reviews

"Most agencies make a great first impression and sell you the dream in those early conversations, but that illusion fades fast once the contract is signed. With Gemeos, it’s different. Gemeos are professional and genuinely committed to doing things right and fast. I really recommend them. And this is the first time I’ve ever recommended an agency.

Quentin MayetVP Marketing @Paradox

“We worked with Gemeos in the summer of 2024 to redesign Modjo’s marketing site and better reflect the brand’s new positioning. The collaboration was incredibly efficient, the agency was highly responsive and adapted to every unexpected challenge. With limited resources on our side, right in the middle of summer, we launched the new site in just six weeks. Site visit engagement increased by 58%!”

Thomas BeylotVP Product @Modjo

“Gemeos are the perfect experts to take over your website from A to Z. Beyond being highly skilled, they were proactive and came up with great ideas throughout the project, a real plus! Thanks for this fantastic Openeat website redesign ;)”

Martin CatineauHead of Market @Openeat

Really great working with you, you get up to speed really fast, and the process is frictionless 🔥

Kévin Moënne-LoccozVP of Product & Design @Lemlist

“Sandro and his team are incredibly efficient and really attentive. They have a great grasp of their clients’ SEO challenges and always come up with the right solutions. Highly recommend”

Jules RatierCEO @Koncile

“Gemeos delivered a showcase site that met all our requirements while working to quite tight deadlines. Their methodology was efficient, and they remained available, attentive, and highly responsive throughout the project. They are a complementary and very skilled duo. Kudos to them!”

Thibaud BertrandHead of Marketing @Side

“Great Webflow agency. Available, attentive, and responsive. We brought them in to redesign our Nuant.com website, providing the Figma mockups. We’re very happy with the result, and their Webflow expertise is a real asset.”

Leo CarliProduct Marketing Manager @Nuant

"We worked with Gemeos for several months on the redesign of our site and the launch of our new Taalent.ai offering in the U.S. market. The team was able to combine strategic vision, high-quality execution, and great responsiveness throughout the project. An effective collaboration that I’d recommend without hesitation."

Alexandre DuffautCEO @Noota

Efficiency, structure, and performance. Gemeos managed to translate Avnear’s identity into a website that exceeded our expectations. Client feedback has been unanimous. The team showed remarkable agility in adapting to our requests and our high standards. A trusted partner we’d recommend without hesitation. Our site is a masterclass in building trust.

Charley ArodFounding Partner. Asset & Risk Management @Avnear

"Gemeos worked on the Webflow integration as part of our website redesign, with the goal of giving our Growth team back control over landing page creation and improving web performance and SEO. I highly recommend Sandro for his availability, responsiveness, teaching approach, and, above all, his understanding of our business needs."

Florian CorteelSEO Manager @Finary

Thanks to the whole team, always going the extra mile to push the boundaries!

Florent DarraultCMO @Cureety

We entrusted Gemeos with a full website redesign and migration, and everything went incredibly smoothly. What stood out most to us was the quality of the art direction: a truly premium, cohesive visual direction, with a clear visual identity and highly polished choices throughout, typography, colors, iconography, pacing, hierarchy, and more. You can tell they have great taste, and above all, a real eye for detail on every screen. On top of that, the team is incredibly responsive and very experienced: they know both design and the technical side inside out. I’d recommend them without hesitation.

David BERNARDCEO & Founder @AssessFirst

"Sacha & Sandro worked on the redesign and migration of our website with a few clear goals: create a unique, differentiated visual identity, clarify our message and value proposition, smooth out the customer journey, and ultimately generate more business opportunities. We’re very happy with the result, and the numbers speak for themselves. Sacha & Sandro are skilled, committed, conscientious, passionate, and they see things through to the end. I highly recommend them!”

Idir AIT SI AMERCEO @Tracktor
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Do you have any questions?

FAQ

What Pages Should an Event Website Include?

The core structure depends on the format, but it usually includes an overview, program or services, projects, practical information, speakers or artists, partners, ticketing or a quote request, FAQ, and contact. Useful legacy pages can be kept on a case-by-case basis.

Can Weezevent, Shotgun, or another ticketing platform be integrated into Webflow?

Yes, depending on what the tool allows: link, widget, embed, API, or an external flow. What matters is testing the continuity of the journey and the tracking between the different pieces.

How Do You Keep an Event Website From Getting Too Heavy?

You need to optimize images and videos, cut unnecessary animations, load media at the right time, and test pages on a real mobile device. Visual impact doesn’t mean loading every asset the moment the page opens.

How Do You Work on Local SEO for an Event Venue?

The pages need to match real formats, capabilities, equipment, and service areas. Local information, projects, and reviews strengthen relevance. Duplicate city pages with no specific value should be avoided.

How Do You Prepare an Event Website for Generative Engines?

Practical information, dates, locations, programs, capacities, and FAQ answers work best when they’re clear and consistent. Structured data and entities help with interpretation, without guaranteeing a citation.

Should You Delete an Event Page Once It’s Over?

Not automatically. A page can still hold SEO value, serve as proof, or help introduce the next version. It’s better to decide based on the page’s role and clearly update its status rather than delete it by default.[e] [a]The introduction should include a link to the “web agency” page using the optimized anchor. If it makes sense, you can also link to other agency pages [b]punchline below the H1 [c]MAKE SURE TO CUSTOMIZE FOR EACH SECTOR [d]Here, it needs to be tailored to each sector, not generic [e]The FAQ here should be as customized as possible for the sector. Example question:

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